Artificial intelligence, drones with artificial vision to detect pests, big data and collaborative robots, among the technological solutions to face the digitalization of the agricultural industry

The digitalization of agricultural activity and the use of new technologies to achieve a sustainable agri-food sector that, at the same time, is profitable and has the capacity to compete in all markets, is one of the rare things that the agri-food sector faces in los próximos años.

With the objective of helping professionals and companies in the agri-food sector in their transition to the necessary digitalization of the food chain, AINIA has organized the 1st Encuentro de Transformation Digital. The day was inaugurated by the general director of AINIA, Cristina del Campo, who highlighted “the importance of still knowing the different technological solutions that offer digitization to the different challenges facing the agro-food industry”

Digitization to boost the competitiveness of the food chain

Among the challenges facing the agro-food industry in the process of digitization, David Martínez-Simarro, responsible for strategic business development and alliances at AINIA, has singled out five main challenges: complying with higher standards of quality each time respuesta a las exigencias de un consumidor informado y exigente en esta materia; adaptarse a los requisites derivates de la trazabilidad y la seguridad alimentaria; develop more efficient, optimized and sustainable processes; drive the personalization of production and establish the most effective collaboration mechanisms in the value chain.

In this sense, David Martínez-Simarro has highlighted that, among the barriers that can slow down the digitalization process, “the adaptation of profiles to the new digital contexts, conocer las opciones que ofrece la digitalización a los diferentes problemas de industria, la falta de experiencias y casos de éxito o la retention del conocimiento en la empresa, entre otros obstacles”

Por su parte, Arán Zaldívar, subdirectora técnica de la Asociación Interprofesional Española de Carne Avicola (AVIANZA), ha explained how digital technologies can generate a brand of quality for a sector like poultry, “ya ​​que permiten management, de forma efficiente, los requisites de una marca y trasladar al consumidor la información y la confianza en el producto”

Bernardo Lafuente, director of TI de Choví, and Francisco Armengol, de Vicky Foods, have presented the vision of digital transformation of their respective companies, as well as cases of success that they have developed in their companies. As such, Bernardo Lafuente has highlighted that “there are many projects that are addressed in this process and the resources are limited, but they are subject to the trend of digitalization”. And Francisco Armengol has highlighted the importance of people in the process of digitalization “the key is a transformation in the form of acting of people”.

In addition, Juan Pablo Lázaro, Information Technologies and Communications of AINIA, has exposed the application of data and predictive models in the food chain.

The digital solutions and technologies of the present and future make up the second block of the day. El catedrático de la Universidad Politécnica de Valencia (UPV-VRAIN), Vicente Botti, has introduced the basic concepts of artificial intelligence and focused on its impact on Industry 5.0, reviewing some of the main applications, tendencies and benefits.

Y el CEO de Solver ML, Jordi Mansanet, ha expuesto casos reales de application de la inteligenia artificial (IA) en el sector agrialimentario.

Likewise, Jordi Cirujeda, Advanced Vision Technologies of AINIA, has explained the latest innovations in technologies for process control in the industry; el CEO de Mesbook, Diego Sáez, ha abordado su vision de la transformación digital en la industria agroalimentaria a través de la experiencia en su empresa; and the director of the CEEI, Ramón Ferrandis, has referred to the aspects of digitalization in the areas that startups in the agro-food sector are focusing on to construct their proposal of value.

Retos y opportunidades de la agricultura 4.0.

Currently, there are technological solutions such as precision agriculture, predictive models, artificial intelligence, robotics and photonics that each time have a greater weight in our agricultural activity. Concretely, los datos situatán a España, con más de 750 empresas, en los primeros puestos en empresas agrotech, tras Estados Unidos y la India, según un informe de la Asociación Española para la Digitalización de la Agricultura, el Agroalimentario, la Ganadería, la Pesca y las Zonas Rurales.

The last block of the Encuentro was dedicated to the rare and opportunities that agriculture 4.0 presents. For José Blasco, researcher at the Instituto Valenciano de Investigaciones Agrarias (IVIA), “precision agriculture is a strategy that uses the detection of variability in crops to improve efficiency in the use of resources, performance, competitiveness, profitability and sustainability of agricultural production”. For this, he pointed out, “the combination of local agronomic knowledge with tools such as artificial intelligence, the massive acquisition of data and images, robotization, communications and new technologies is required”.

Los cambios en la gestion del campo en la era digital han sido expuestos por el coordinator de proyectos de Anecoop, Nicolás Juste. Y la cofundadora y directora de estrategia de Visual Nacert, Mercedes Iborra, ha destacado que “sabemos que todo pasa por el conocimiento, el control y la interpretation de los datos. Lo importante es ofererle al agriculturist soluciones sencillas e intuivas que ayuden al agriculturist a frontar los retos del cultivo, optimizar costes, ser más efficient y sostenibles”. Edgar Llop, Technologies of Automation of Processes and Spectral Sensors of AINIA, has explained the possibilities that robotics and photonics are applying to the agricultural sector with real cases.

The Marketing Director of Hispatec, Miquel Villanueva, has explained the keys to the success of the digitization processes in agriculture: “The data is the oil of the XXI century, and with analysis it allows companies to be much more efficient and sustainable. The digitization of the agro-alimentary processes generates an authentic Big Data, but para que este data generates a relevant and measurable impact, it is necessary to realize an integral planteamiento”, he underlined.

To finalize the meeting held yesterday at AINIA, the director general of Pulverizadores Fede, Fede Pérez, has highlighted technology and digitalization in crops “as a key tool to develop a productive, profitable and sustainable agriculture with the environment”.

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